HELLO! I'M KAREN,

a product designer passionate about the human side of technology & exploring creative solutions to challenging problems.

Currently pursuing a Master of Information Management and Systems
at UC Berkeley, focusing in product design & research.

Selected Works ————————————————————————————————————————————

Beaba - Mobile App Design for Cancer Education

Mobile App / Gamification / Healthcare / Education

Integrating Beaba's physical book into a mobile app to educate and empower 32k+ pediatric cancer patients through their cancer journey.

LiveX AI - AI Products for Customer Retention

AI / B2B / Conversation Design / E-Commerce / Internship

Designing web and mobile AI chatbot products for businesses to enhance customer and human agent experiences and reduce churn.

Interlude

Capstone / Product Design / Music & Recommendation Systems

Building a 0-to-1 application driving visibility and listener engagement for emerging music artists.

SF Rec & Parks - Picnic Reservation Redesign

Mobile Web / Redesign / UX/UI Design

Redesigning the end-to-end online picnic reservation flow, streamlining the process for a more seamless and intuitive experience.

Salesforce: GenAI Adoption in Businesses

UX Research / Interviews / Surveys / Generative AI

Conducting UX research to identify and alleviate barriers to generative AI adoption in businesses, leading to 4 actionable design proposals.


More projects I've worked on ————————————————————————————————————————


ReForest - Gamifying Recycling to Educate Sustainable Behaviors
Sep - Dec 2024 / Tangible User Interface

Designed, programmed, and tested a novel tangible user interface that transforms everyday recycling into an interactive and educational experience. Our system is equipped with servo motors, LEDs, potentiometers, and capacitive sensors, guiding users through a playful interaction where they direct marbles to different "biomes."

Check out my Medium page for more of my TUI works!


Weightless - Stress Relief App & Wearable Pair
March - May 2024 / UI Design

Designed a new UI for an integrated app and wearable device experience, focusing on typography, color, layout, and composition.


Measuring Empathic Ability @ UMich Culture & Cognition Lab
Sep 2019 - Dec 2021 | Academic Research

Conducted mixed-methods social and cognitive psychology research for 2.5 years. This project uses EEG technology to measure neural responses to empathic stimuli to investigate the relationship between social anxiety and empathic ability, the ability to understand others’ thoughts and feelings.

Let's talk! Email LinkedIn Resume

© 2025 Karen Wei